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CRUX Digital integreert CRM-dienstverlening

Wim Andréa September 18, 2014 News Leave a Comment

Tijdens het congres CRM in 1 Day op 18 september 2014 is bekend gemaakt dat Metrics & More – CRM Adviesbureau haar activiteiten onderbrengt bij CruxDigital – Marketing Technology Integrator. …

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crmCRUXMetrics & More

Big Data need storytellers

Wim Andréa September 17, 2014 Blog Leave a Comment

The need is almost tangible in boardrooms: companies need white ravens who combine BATS:Business sense, Analytics, Technology and Storytelling. Today that is hard to find in one person, so teams …

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BATSbig datastorytelling

Platform, zei u?

Sander van der Blonk September 17, 2014 Blog Leave a Comment

Een veel gebruikt woord: Platform. Alles lijkt tegenwoordig een platform, zowel in de atomen als bits en bytes wereld. In MarketingTechnologie is het dus niet anders. En grote technologie aanbieders …

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marketing technologysuite

Het Johan Cruyff effect

Sander van der Blonk September 5, 2014 Blog Leave a Comment

Niet verrassend, maar er is een verschil tussen first-time, marketing automation tool kopers en zij die ervaring hebben. Aldus diverse onderzoeken van VB Insight (januari-juni 2014). First-time kopers zouden meer …

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marketing automation

Keuzestress: Tool, platform of bureau?

Sander van der Blonk November 23, 2013 Blog Leave a Comment

In het Engels heet het FUD (Fear, uncertainty en doubt). Een minder fraaie marketingtactiek om iemands perceptie te beïnvloeden door het verspreiden van negatieve, twijfelachtige of zelfs valse informatie. In …

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choiceFUD
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CRUX works embedded. We can be found online and where our customers are. Hence we work across Europe and China. Our administrative location is:
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